octubre 18, 2022
The enduring appeal of Paris!
After losing some of its popularity in recent years, due to the strength of Automechanika, back in a big way was Equip Auto in Paris. The show is newly rejuvenated as potential customers show their need to mix socially and meet in person once again. The organiser of Equip Auto Paris 2022 has declared the event a success after 78,280 trade visitors and nearly 1000 companies attended, 45 per cent of which were new exhibitors. And, of course, Lucas was there, with some new stories to tell.
The enduring appeal of Paris! The Lucas stand had a prime position and attracted steady traffic, with everybody
expressing interest in the product ranges on display there. As well as a working diesel test bench, much of the Lucas European range was on display and, for the first time, samples of a new range of electric vehicle charging points, for both commercial and home use. There is little doubt that customers are increasingly interested in new vehicle technologies as well as the opportunities of digitalisation.
The new Lucas Brand film was also featured: this is available in English, French and Spanish.
Once again, our ‘Every Box tells a Story’ proved to be both eye-catching and effective.
